Tag Archives: ‘We still need the dealers’ in a digital world

‘We still need the dealers’ in a digital world, says Mercedes-Benz Canada CEO

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Mercedes-Benz Canada CEO Eva Wiese has some advice for an auto sector groping towards a digital future: Don’t overlook the personal touch. A lot of sales and service functions are migrating online, perhaps boosted by the enforced isolation of the COVID-19 pandemic. But customers still crave personal interaction, whether virtually or in a dealership, Wiese […]

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